As examples, they pointed to Marni (running a presentation), Marc Bouwer (webcasting a show after a successful attempt in 2008) and Carmen Marc Valvo (another presentation).
Marni RTW A/W08 - courtesy of Style.com
We're currently making plans for London Fashion Week in February and one of our proposed activities involved sponsoring a show or two for our designers.
Before we steam ahead, we'd love to know what you think. Is the catwalk show on the way out?
If you're a designer, would you consider doing something like a webcast or an alternative, more 'guerilla-marketing' based?
Add your comments below, or if you'd like to discuss a specific venture, email us at the usual address: talktous[at]youcanguesstherest[dot]com.
Before we steam ahead, we'd love to know what you think. Is the catwalk show on the way out?
If you're a designer, would you consider doing something like a webcast or an alternative, more 'guerilla-marketing' based?
Add your comments below, or if you'd like to discuss a specific venture, email us at the usual address: talktous[at]youcanguesstherest[dot]com.
