Daughter Earth sells eco-conscious products inspired by the natural world. Part of the proceeds from each product are donated to organizations working to conserve endangered species and their habitats.

I interviewed Katy to find out - you know, how they roll. Here's what she had to say:   more »

We're conducting a survey to improve our site and to give our designers some tips on what buyers want.

If you'd like the chance to win a voucher worth £50/€75 for the online shop of your choice, just take a look around Catwalkgenius.com, then complete the survey. Do it before the 4th of July and we'll enter you into the prize draw.   more »

Time to settle back with a nice cuppa and a chocolate Hobnob while I take you on another tour of some of the loveliest interactive bits of the fashion world.    more »

If anyone in your company could learn some more about sustainable fashion, how about a masterclass about that very thing from Futerra? It's on the 17th of July in London.
Here's the blurb:   more »

It's time for another check-up on the charts, dear adopters.

Biggest gains were for Kelly Love and Georgie W, with elements sold for quite a number of the others. Delighted to report that Saia Ikavalko got off the mark, because Funky Homo Sapiens is an inspired name for a label!   more »

Via the delicious Catwalk Queen and Vogue.co.uk, it's that time of year when the British Fashion Council announce their New Generation sponsorship.   more »

It looks like quite a lot of lovely new clothes and accessories turned up on Catwalkgenius.com while I was hurtling around Staffordshire at 3.5Gs.

Here's my pick of the new crop:    more »

New challenge: My hat is taller than your hat.
The designers are gagged, bound, blindfolded and driven to a remote forest. After they're deposited in a clearing, Denise Richards takes time out from being all 'complicated' to explain today's challenge.   more »

Things will be a little quiet around here for the next wee while, as I'll be lying in a wet field under a flimsy canvas in the name of 'leisure' and 'fun'.
Still, the internet never sleeps, so why not use the following code to get a nice 10% discount on your next purchase from our little shop?   more »

Verbal Croquis (who has just launched her own line) created an excellent post about the costs that go into creating a dress.
"In order for a dress to get from random idea to you as a finished garment you want, you have to pay a lot of people. You pay:   more »

If you were trying to adopt a designer earlier today and got a pesky error message when submitting your registration, a thousand apologies to you.
We have found the errant code and given it a stern talking-to, so all should be well again now.   more »

Don't tell anyone, but these 5 element codes can each bag you a free slice of your favourite designer's label.   more »

Here's the rundown of today's movers and shakers - please supply your own drumroll.    more »

Wondering what your carbon footprint might be? Stuck for ways to reduce it?
I recently came across Edenbee, a sweet-looking site that helps you with both of these problems.
   more »

One of the reasons we started up Catwalkgenius.com rather than a sweet shop or a theme park is because we noticed an opportunity to bring a growing trend ('crowdfunding') to an industry it hadn't yet arrived in (fashion).
I remain amazed that in the whole of the interwebby thing, we're the only ones providing something like the designer adoption scheme - and I'll enjoy it while it lasts.
However, I am noticing lots of other really cool interactive things starting to happen in a kind of 'Style 2.0' wave, so I thought I'd highlight some of my favourites.   more »

Amanda found this marvellous video of London fashion in the swinging sixties that I just had to share.
Sample quote: "They say London swings. It doesn't... But here and there among the conformist fat cats is a lean cat or two, looking like it might swing, given some encouragement." Groovy.   more »

Last weekend, Mal and I went over to visit Andrew, the fella who makes the web magic happen. He lives with his lady wife and half the contents of Noah's Ark in a lovely house in a beautiful village near the (presumably also very nice) Forest of Dean.
It's the kind of place where ladies drink organic milk and make good friends with cows, according to the brochure:    more »

Stuck for a birthday present?
You can now give your favourite people a slice of a fashion label by buying them an element in the form of an Adoption Gift Voucher!   more »

Amanda runs the show over at Fashion, Evolved – a blog devoted to snuffling out the very best of ethical stylishness.
I had a very nice chat with her the other day about what she was up to. Through the miracle of the internets, you can now find out what she had to say, simply by reading on…   more »

It's getting warmer, so we though it was time to take something off.
By using the following voucher code at the checkout page, you can get 10% off any of the products in our boutique.

GPYF94

The offer only lasts for one week and will expire on Friday the 23rd of May, so get them while it's hot!   more »

Kathleen from Fashion Incubator announces the 2008 Fabbies award winners (for some reason, the official site is still keeping it quiet at the moment). Did you vote?   more »

Our US reader has probably already forgotten Season 4, but TV time differences mean that I've only just caught: "Episode 6: Eye Candy". In a nutshell, the contestants had 5 minutes to source their garment's materials from a sweet shop.
Now I'm no expert, but I reckon Coco Chanel never had to knock up an evening gown from whatever she could grab in a 5-minute dash around her local patisserie.
But why fight it? Let's embrace the torture. For a while now a few of us have been dabbling with some challenge ideas in our 'Cruel and Unusual Challenges of Project Runway' Facebook group.   more »

Click on the image below to watch me create a product advert on Catwalkgenius.com. In the absence of any design skills, I'm selling my puppies*.

Have you seen this groovy search engine that plants 2 trees for every 1,000 searches?   more »

"Awlright Nicey*, you crazy rocker; who are the movers and shakers this week, great mate?"   more »

We've been thinking about ways to make things more interactive and sociable - you'll see what I mean if you click on the link to the survey. We kept it to 8 multiple choice questions so it's nice and quick.
If you leave an email address you'll be entered into a prize draw for a free adoption element and 15% of your next purchase. Nice, huh?
Take the 2-minute poll-daddy survey now!   more »

So we're all about adopting fashion designers - but what does that mean?
What:
* Buy a share, or 'element' in an independent designer's next collection.
* Each element costs 15 Euros, of which 14 Euros are invested in the designer's adoption.
* If you change your mind you can withdraw your elements (minus 1 Euro for processing) or switch designers at any time up until the designer hits their target.
* Once 5,000 elements have been sold, your designer is officially 'adopted'.
* They create a new collection and sell it on catwalkgenius.com.
* Profits from all these sales are split equally between you, the designer and us.   more »

Now I've been reading Susie Bubble for longer than my memory will allow me to recall.
That very same set of mis-firing neurones are pretty sure that this is the first time that her much-mentioned 'boyf' has been captured on film for posterity..   more »

If you're a designer who normally sells wholesale, it occurs to us that you might not have any packaging for shipping individual items or small orders to your fans.
If that's the boat that you're in, then take a look at these bad boys - now available in the buy packaging section of your account!   more »

WARNING: This post contains a little bit of gushing about Bono.
I say that because it's come to my attention that some people don't love him as they should. Well I do. How could I not? He comes from catwalkgenius.com's home shores, he's been writing genuinely belting songs since the middle of last century and the man can really wear a pair of sunglasses.    more »

So the webby magician has been waving his magic wand and here are some of the delicious by-products of his latest waftings:   more »

It's getting to that time of year when the big fiery thing in the sky hangs around for a bit longer and thoughts turn to heading to the beach for an icecream, a few sandcastles and a dip in the sea.
If you're heading to the beach any time soon, then you really should meet our friend Paula, whose Minnehaha collection is perfect for bringing some Brazilian glamour to Cannes, or indeed Cleethorpes.   more »

The third and final part of my Future of Fashion report is on its way, but in the meantime I had to make sure you caught these little gems...
1. Want to know how a t-shirt can cost €5,000 a day? Amanda at Fashion Evolved will tell you.   more »